To be the leading organization in the provision of agribusiness services aimed at achieving a hunger- free Africa.
To provide sustainable and productive agricultural services and technology to the farming households for improving farming in order to achieve surplus agricultural production thus creating a social capital amongst the households.
Making African farmers carry out sustainable agriculture using appropriate ways of farming.
Offering consultancy services on agriculture on best cultivars to be grown on areas with different ecological conditions.
Sensitizing farmers on important ignored food crops that can substitute the dominant maize crop as food crop in Africa. Such crop include millet, sorghum ,cassava among others
Livestock production based on controlled breeding, improved productivity by offering breeding services and education
Sensitizing farmers to carry out commercial agriculture other than the dominance subsistence farming.
General education to farmers on good agricultural practices ranging from the time of land preparation, planting, harvesting, post harvesting management and marketing.
Linking the farmers with appropriate agencies and participants in the sector of agriculture and the entire economy though linkages and integration.
Getting the markets for agricultural produce for the farmers who adopt commercialized agriculture in the rural set up.
Value addition of farmers produce through grading and processing.
Fighting against deforestation due to rampant charcoal burning by teaching farmers and making them engage in other viable economic activities.
MOTIVATING FACTORS
1. Africa has enough of resources and potential of carrying out sustaining agriculture. Africa is endowed with enough resources necessary for developing the sector of agriculture which the key sector in provision of food to Africans.
2. Hunger and poverty among many households in Africa. Africa relies on foreign donors and relief food to feed its citizen. The few efforts done to remedy this situation have yield very little and this is coupled with very few foundations offering the agricultural services.
3. Performance boost is needed. Agriculture sector is very vital in economies of all African countries. However the sector has been under performing. Developing countries like Thailand, brazil, and Indonesia export more food products compared to all Sub-Saharan countries. Thus any effort aimed towards improving agriculture in Africa will attract the interest from both the African governments and development agencies like World Bank’
4. Research work and studies have shown many agribusiness opportunities in Africa. Fidel Diame who works with Alliance for Green Revolution in Africa (AGRA) suggests that the advent of agribusiness could create dollar food mark by 2030. Africans need to realize this great potential of agriculture sector and this through customized services of the public and private sector.